Industry Solutions

Media & Entertainment

Audience engagement, content distribution, subscription management

We help media companies and entertainment brands build audience engagement platforms, manage subscriptions at scale, and leverage AI for content personalization. Our solutions connect content, commerce, and community to drive engagement and revenue.

28%

Less Churn

Session Time

150%

More UGC

40%

Close Rate

What We Deliver

Our Media & Entertainment Capabilities

Subscription management & billing

Audience engagement & community platforms

Content recommendation engines with AI

Multi-channel distribution management

Advertising sales & inventory management

Event management & ticketing integrations

Creator/talent relationship management

Audience analytics & segmentation

Real Results

How We've Helped Media & Entertainment Clients

Subscription Platform

Built a subscription management platform for a digital media company, reducing churn by 28% with AI-powered retention campaigns.

Audience Engagement

Created a community engagement portal that increased average session time by 3x and user-generated content by 150%.

Ad Sales CRM

Implemented Sales Cloud for ad sales team, improving proposal-to-close rate by 40% with automated workflows.

Case Studies

Media & Entertainment Success Stories

See how we've delivered measurable results for media & entertainment organizations.

Subscription Management and Churn Reduction Platform for a Streaming Service

6.2% → 3.1%

Monthly Churn Rate

Media & Entertainment

Subscription Management and Churn Reduction Platform for a Streaming Service

StreamVault Media

StreamVault had grown to 2.8 million subscribers across three content tiers, but monthly churn was 6.2% — costing the company $18M annually in lost revenue. The billing system was rigid with no support for flexible packaging, promotional offers, or win-back campaigns. Customer support agents had no visibility into viewing behaviour or engagement patterns, and cancellation requests were processed without any retention attempt. The company had no predictive capabilities to identify at-risk subscribers before they churned.

Salesforce Service CloudEinstein AIMarketing CloudMuleSoft

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Community Engagement Platform and Content Personalisation for a Digital Publisher

42K → 118K

Paid Subscribers

Media & Entertainment

Community Engagement Platform and Content Personalisation for a Digital Publisher

Beacon Digital Media

Beacon operated 12 digital publications with a combined audience of 45 million monthly unique visitors, but only 180,000 registered users and 42,000 paying subscribers. The editorial team had no data on which content drove conversions, audience engagement was measured only by pageviews, and the comment system was a toxic wasteland that deterred community participation. Newsletter open rates had declined to 14%, and the publisher had no personalisation capabilities — every reader saw the same homepage regardless of interests.

Salesforce Data CloudMarketing CloudEinstein AIExperience Cloud

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Ad Sales CRM with Automated Campaign Workflows for a Broadcast Media Company

4 hours → 15 minutes

Proposal Generation

Media & Entertainment

Ad Sales CRM with Automated Campaign Workflows for a Broadcast Media Company

Pinnacle Broadcasting Network

Pinnacle operated 22 television stations and 35 radio stations with a combined ad sales team of 180 account executives selling across linear TV, digital, and streaming inventory. The sales team used a 15-year-old ad sales system with no mobile access, no integration with traffic systems, and no automated proposal generation. Account executives spent 30% of their time on administrative tasks — building proposals in PowerPoint, checking inventory availability by phone, and manually entering orders. There was no cross-platform selling capability, and leadership had no unified view of revenue performance across TV, radio, and digital channels.

Salesforce Sales CloudExperience CloudMuleSoftFlow Orchestrator

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Technology Stack

Built With Leading Platforms

Sales CloudMarketing CloudExperience CloudData CloudEinstein AIStripe

Ready to Transform Your Media & Entertainment Operations?

Let's discuss how we can deliver industry-specific solutions tailored to your unique challenges and goals.

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